Introduction When you use our services, you trust us with your information. We understand this is a big responsibility and work hard to protect your information and put you in control. This Privacy Policy is meant to help you understand what information we collect, why we collect it, and how you can manage your information.

This privacy policy applies to the use of all websites operated by Express Arab for Organizing International Exhibitions (“Express Arab”), including www.chinatradeexpoegypt.com (“Website”). References to “we”, “our” and “us” are references to Express Arab.

Express Arab is committed to safeguarding the privacy of the users of the Website while providing a service that is tailored to suit your needs. We endeavor to ensure that all information from which you can be identified (“Personal Information”) provided to or otherwise obtained by us is handled in accordance with the Egyptian Data Protection Law No. 151 of 2020.

By visiting the Website or registering for China Trade Expo Egypt, you are agreeing with the practices described in this Privacy Policy.

Data Controller For the purpose of the Data Protection Law, the data controller is Express Arab for Organizing International Exhibitions, located at 19 Abo El Ataheya St., Nasr City, Cairo, Egypt.


1. What information do we collect?
We may collect personal information from you in the following ways:

• Registration: When you register as a visitor, exhibitor, or hosted buyer.
• Services: When you use our Business Matchmaking program or download brochures.
• Communication: When you contact us via email, phone, or social media.
• On-site: When you attend the event (e.g., business card exchange, badge scanning).

Types of Information: This includes your name, job title, company name, telephone number, email address, industry sector, import/export interests, and passport details (if invitation letters/hotel bookings are requested).


2. Cookies and Tracking Technologies
In common with many other websites, we use “cookies” to store and sometimes track information about you, such as your Internet Protocol (IP) address. A cookie is a small amount of data sent from the server which is stored on your PC’s hard drive.

We use the following types of cookies:

• Strictly necessary cookies: Required for the operation of our website (e.g., logging into secure exhibitor zones).
• Analytical/performance cookies: Allow us to recognize and count the number of visitors (e.g., Google Analytics).
• Targeting cookies: Record your visit to the Website to make advertising more relevant to your interests (e.g., Facebook Pixel, Google Ads).

You can set your browser to refuse cookies, but please note that some parts of the Website (like registration forms) may not function properly without them.


3. How do we use your information?
We will use your Personal Information for the following purposes:

1. Event Management: To issue your E-Badge, manage your entry, and facilitate your participation in the expo.
2. Matchmaking: To connect you with relevant exhibitors or buyers based on your business interests.
3. Communication: To send you updates, newsletters, and digital catalogs related to the event.
4. Logistics: To assist with visa support letters, hotel accommodation, and airport transfers (for Hosted Buyers).
5. Improvement: To analyze visitor demographics and improve future editions of the expo.


4. Badge Scanning & Lead Retrieval (Important for Expos)
By allowing an exhibitor to scan your badge during the event, you are consenting to pass your contact details directly to that exhibitor. Express Arab is not responsible for how exhibitors use your data once you have shared it with them via badge scanning.


5. Disclosure of your information
We respect your privacy and do not sell your data. However, we may share your information in the following scenarios:

• Service Providers: With third-party vendors who perform services for us (e.g., registration systems, badge printing agencies).
• Legal Compliance: If required by law or to comply with requests from government authorities (e.g., security clearance).
• Business Succession: If Express Arab or its assets are acquired by another company, your data may be part of the transferred assets.


6. Photography & Media Consent
By attending China Trade Expo Egypt, you acknowledge that you may be photographed or filmed by our official media team. These images and videos may be used by Express Arab for promotional purposes on our website, social media, and press releases.


7. Keeping your personal information up to date
We take all reasonable action to ensure that the information we collect is accurate. You have the right to:

• Request a copy of the personal information we hold about you.
• Ask us to correct any inaccuracies.
• Request the deletion of your data (subject to legal retention requirements).

If you wish to exercise these rights, please contact us at: info@chinatradeexpoegypt.com


8. Changes to this Policy
Express Arab reserves the right to change the terms of this Privacy Policy from time to time. Any changes will be posted on this page.